Gleeson Recruitment Group is excited to partner with a business comprising multiple e-commerce brands to recruit a Digital Marketing Manager, focusing on lead acquisition and driving website traffic.
Digital Marketing Manager
Location: Wolverhampton, West Midlands
Salary: 35,000- 40,000 (Depending on experience)
Contract: Full-time, permanent
Introduction:
We're seeking an experienced Digital Marketing Manager to lead the development of short and long-term digital marketing strategies for various products, brands, and businesses. This hands-on role offers a great opportunity within a fast-paced, expanding organisation.
The Role:
As the Digital Marketing Manager, you will:
- Collaborate with the Head of Digital to develop and manage an award-winning digital marketing strategy.
- Oversee all digital marketing channels to ensure brand consistency and meet company objectives.
- Manage online marketing campaigns across SEO, SEM, Email Marketing, and social media.
- Design and implement high-performing landing pages to improve user experience and conversion rates.
- Conduct website analysis and track metrics using WordPress editor plugins.
- Collaborate with cross-functional teams to enhance UX and implement recommendations.
- Research and report on digital marketing trends.
- Translate digital performance data into measurable insights.
- Stay up-to-date with digital technology trends and propose innovative ideas.
- Monitor competition for continuous improvement.
- Produce insight and analysis reports using GA4 and social media platforms.
Experience:
The ideal candidate will have:
- Minimum 2 years' experience as a Digital Marketing Manager or similar role.
- Proficiency in managing all digital marketing channels.
- Expertise in website analytics, SEO/SEM, email marketing, and social media platforms.
- Proficient skills with content layout and WordPress editor plugins.
- Strong understanding of digital marketing channels and web design principles.
- Tactical knowledge of channel implementation.
- Understanding of CRM systems.
- Strong proofreading and copywriting skills.
- Exceptional project and team management skills.
- Strong analytical and decision-making skills.
- Passion for digital marketing and staying up-to-date with trends
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
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